Mobile Marketing Summit
ESPN Mobile Users Do Not Use PC Products
Mobile Marketer,
Sep 3, 2010, 3:41 PM EDT
An ESPN executive said that half of the users of the sports network’s SMS alerts, mobile Web site and applications are unique to the mobile medium, during a keynote address at the first-annual Mobile Marketing Summit.
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Q&A: Journalism Online's Grodon Crovitz
Editor & Publisher,
Sep 3, 2010, 3:38 PM EDT
Journalism Online partner Gordon Crovitz on how the company
might enable newspaper publishers to finally start turning “digital dimes” into hard profits. Link
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Connected Devices
To Browse or Not to Browse
VideoNuze,
Sep 3, 2010, 3:30 PM EDT
If Hamlet were considering what functionality devices connecting the Internet to TVs should have, he might pose the question, "to browse or not to browse?" In other words, should those devices come with a browser or should they present content and services through walled gardens of approved "apps?"
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Comscore Reports
Live Web Video Watching Up 650 Percent
TechCrunch,
Sep 3, 2010, 3:20 PM EDT
The amount of time American audiences spent over the past year watching video on the major live video publishers has grown to more than 1.4 billion minutes.
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IFA
Google TV Joins the Net-Connected Crowd
Fast Company,
Sep 3, 2010, 3:09 PM EDT
Google TV makes its debut at IFA, but the net-connected TV arena is becoming increasingly crowded.
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Top 25 News Media on Twitter
Reportr.net,
Sep 3, 2010, 3:09 PM EDT
Reportr.net offers a visualization of the 25 most influential news media accounts on Twitter.
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Boomers, Seniors Get Social Network Fever
eMarketer,
Sep 3, 2010, 11:03 AM EDT
Social network usage among Web surfers 50 and holder doubled during the past year, according to a Pew Research Center report. The rise in Baby Boomers and seniors is expected to boost ad spending on Facebook to $1.1 billion next year, an almost 27% increase over 2010.
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Wireless
Free Nationwide Broadband Plan Killed
Wired,
Sep 3, 2010, 12:30 PM EDT
The FCC has dropped the idea of providing a free coast-to-coast wireless broadband service using AWS-3 spectrum, determining that it "was not the best policy outcome.”
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Developing a Mobile-First Strategy
The Buttry Diary,
Sep 3, 2010, 10:39 AM EDT
Steve Buttry outlined the need for news organizations to adopt a strong mobile strategy and help local businesses pursue mobile opportunities.
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LivingSocial Goes Hyperlocal
TechCrunch,
Sep 3, 2010, 9:01 AM EDT
LivingSocial will offer deals by neighborhood and city district, starting with Washington, D.C., and New York.
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Google Tries More Ads Atop Search Results
Search Engine Land,
Sep 3, 2010, 8:55 AM EDT
Google is experimenting with placing a fourth ad above some of its search engine results.
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In Pictures: Google TV On A Sony Internet TV
TechRadar,
Sep 3, 2010, 7:37 AM EDT
Sony's demonstration of its new Internet TV with Google TV at IFA focuses on delivering 'websites on your TV' and bringing new TV content to your screen.
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WSJ: Digital Ops Will Be Larger Than Print
Talking Biz News,
Sep 3, 2010, 7:30 AM EDT
Q&A discusses Wall Street Journal's paywall, video and online-only content with executive editor Alan Murray
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YouTube Spins Copyrighted Vids Into Gold
New York Times,
Sep 3, 2010, 7:30 AM EDT
More than one-third of the 2 billion views of YouTube videos with ads each week are clips uploaded without the copyright owner's permission, but left up by the owner's choice. Those 2 billion views are just 14 percent of the videos viewed each week on the Google-owned site. But that's enough to turn YouTube profitable this year, analysts say.
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Has Murdoch's Paywall Gamble Paid Off?
The Independent,
Sep 3, 2010, 7:24 AM EDT
Advertisers don't like it. Analysts are unconvinced. The paywall at News International may not be winning many fans, but the man behind it is determined to keep it standing.
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